Tierra De Sabor
In an effort to boost initiatives aimed to adapt to the market and its requirements for competitiveness, the Department of Agriculture and Livestock and the framework for the First Marketing and Promotion Plan for the Agrifood sector of Castile and Leon 2008-2011 have developed the guarantee trademark Tierra de Sabor (literally, Land of Flavour). Their goal is to distinguish specific agricultural differentiated-quality food products that have been produced, processed and/or handled in the region of Castile and Leon, and ensure compliance with the conditions and quality requirements specified in the regulations governing use. The use of this trademark certifies compliance with the specified quality requirements and allows consumers to quickly and accurately identify those products.